In order for Latino broadcasters to seriously compete with general market content producers, they must stay ahead of them by creating similar culturally relevant, and creative programs made by Latinos in Spanish and bilingual formats in the U.S.

Author Archives: Marco Antonio Gonzalez
Marco Antonio Gonzalez is the Founder and Proprietor of MaGO! PR and Board Chair of the Latino Equality Alliance. He holds a Master’s degree in Communications Management from USC’s Annenberg School for Communication and Journalism.